Kids, Moms and Dads from Cebu City Discover a Refreshing Baon Surprise after the search for the Missing Lunchbox culminates in SM City Cebu with full of Surprises, Games, Picture Booths and many more. But it’s not only the owner who’ll be celebrating.
Heeding the plea for help announced on numerous billboards and flyers all over the country, kids from Manila, Cebu, and Davao have joined Agua Bendita and Momay’s child star Xyriel Manabat’s two-week quest to find her lost lunchbox.
And as the most-wanted lunchbox is finally opened, every boy and girl will discover the reason why little Xyriel was so urgently searching for this one in particular – the refreshing baon surprise inside for kids to enjoy in school everyday.

Kids will Learn to Prepare themselves their own Favorite Drink through Tang Pick & Go
Unlike before when children had to wait to get home and have mom prepare their favorite juice drink, the newest Tang Pick & Go – the surprise waiting inside Xyriel’s lunchbox – allows kids to make for themselves a delicious drink, whether after a PE class with their classmates or during recess breaks in school.
Tang Pick & Go officially launched to leading Supermarkets and Groceries.
To be launched at the SM Mall of Asia as well as other key venues throughout the Philippines which are SM Cebu and SM Davao, Tang Pick & Go is now available at supermarkets, groceries and sari-sari stores nationwide. And with the help of the “Rip, Pour, and Shake” dance, kids can even have fun preparing their favorite drink.
“Whatever flavor they like – whether they prefer the classic Orange taste or love the more tropical Pineapple and Mangga delights – these kids will no doubt have a blast with the Tang Pick & Go,” enthuses Mark de Joya, Brand Manager of Tang.
“With a sachet just right for a 330ml lunchbox water tumbler, kids will surely find new ways to enjoy this well-loved drink”
The search may have come to an end, but a refreshing beginning greets Xyriel and kids everywhere, with Tang Pick & Go.
Tang Launched to Kids, and Moms Tang Pick & Go in SM Cebu posted at Cebu Events Blog.

There will be a special showing this Saturday September 11, 2010 4:00 to 5:45 PM and 6:15 to 8:00 PM. at SM CIty Cebu SM Cinema 7 of the star-studded independent film set during the dark yet exciting Martial Law years titled “Sigwa: Rage of Perils and Hopes.” with the presence of the actor Tirso Cruz III, who garnered Cinemalaya’s acting award for his stellar performance in SIGWA.
Star-Studded Independent Film “Sigwa: Rage of Perils and Hopes"
Spanning four decades, the movie was brought to life as a masterpiece by Director Joel Lamangan, Scriptwriter Boni Ilagan, and a power cast led by Dawn Zulueta as Dolly, Zsa Zsa Padilla as Cita, Tirso Cruz III as Oliver, Gina Alajar as Azon, Jaime Pebangco as Rading, and their younger counterparts, Megan Young (Dolly), Paulene Luna (Cita), Marvin Agustin (Oliver), Lovi Poe (Azon), Jay Aquitania (Rading) and the hunk Allen Dizon as Eddie, among others. The movie’s original soundtrack is by Danny Fabella, weaving the struggles and triumphs of the Filipinos in his crafted songs.

The #1 Box-Office record holder of the Cinemalaya Philippine Independent Film Festival.
The special screenings at SM Cinema 7 starting at 4 pm is part of an international road show for the much talked about independent film recognized as the #1 box-office record holder of the prestigious Cinemalaya Philippine Independent Film Festival. “Sigwa: Rage of Perils & Hopes” has been rated “A” by the Cinema Evaluation Board and is an official entry to the 2010 International Film Festivals in Brussels, Montreal and Cairo.
The road show mounted by Inno-Philip Nonpareils, Inc. (IPN), one of the select official screeners recognized by film producers, Twenty Plus, Inc. and Star Express, first showed the film in Manila last August 21 at UP Film Center. )
Cebu Special Screening is on Saturday, September 11, 2010 with Tirso Cruz III
The Cebu leg set on September 11 (notably the birth date of the late dictator Ferdinand Marcos) will be followed within the last quarter of 2010 by red carpet movie premieres in Hollywood, Las Vegas, New York City, Sydney, and Melbourne. The international road show gives the Filipinos and other nationals here and abroad the special opportunity to view this significant, world-class independent film, showing Philippine history where the youth of the 1970s, a period dubbed as the “First Quarter Storm”, put their prime and their lives on the line for the love of freedom and country.
In Cebu, there will be two screenings: First Screening at 4:00 to 5:45 PM and Second Screening at 6:15 to 8:00 PM. There will be an intermission program at 5:45 to 6:15 PM where viewers will enjoy prizes and surprises and the presence of the actor Tirso Cruz III, who garnered Cinemalaya’s acting award for his stellar performance in SIGWA. Moreover, since the event is intended by IPN as a benefit show to support the movement to FREE the 43 Health Workers, illegally arrested last February 6 in Morong, Rizal and are detained to this day, the viewers get a chance to stamp their support as well.
IPN-Inno-Philip Nonpareils, Inc organizes Cebu Sigwa Special Screenings.
The Cebu screenings are organized by IPN, in cooperation with USC-STAND ALUMNI, PRO-RIGHTS, and the League of Filipino Students. Ticket outlets in Cebu are: (1) MonsterBT radio 105, (2) UP Political Science Society (3) USC-STAND Alumni, (4) VIRLAC Cellshop Outlets in Gaisano Metro Ayala, Metro Mandaue, Gaisano Mactan, Foodarama in Mango and Foodarama in Consolacion, (5) CLUMACS Law Office, Rm. 305 K and J Bldg., J. Llorente St., Capitol Site.
IPN is open to partnerships and special sponsorships locally and abroad for the special screenings of SIGWA, a co-venture to bring to the world the best of Filipino cinema. Interested parties can go to the IPN website at www.sigwa.innophilip.com, or send email atjoel.sigwa@innophilip.com or rosan.sigwa@innophilip.com. IPN expresses much thanks for all the support it has garnered from these events, and looks forward to rock Cebu City this September 11 for the SIGWA screening there.
SIGWA Special Screening at SM City Cebu Cinema 7 posted at Cebu Events Blog.

SM City Cebu sees the need for Continuou Sustainability Activities and Programs for the Environment. In line to these need, SM City Cebu and SM Malls Nationwide Launches the 2010 designs for its Signature Recyclable Cloth-made Shop Bags- SM ECO Bags. In such a way, Shoppers at SM could preferrably choose this ECO Bags rather than those Ozone Depleting Plastic Bags which is non Bioderadable.

There are 4 new designs for the ECO Bags 2010. FLOW. SPARK. RENEW. BREATHE. Carefully Design to fit almost on all the SM shoppers needs from Dry goods to Groceries.

SM City Cebu also tapped Partnerships from Schools in Cebu City and the City and Baranggay Officials as well, because the Program is not for SM Malls alone but for all, especially for the students at their level of knowing, they must be exposed to such social responsibility. Non-Bioderadable Materials means those things that takes thousand of years in order for nature to decompose it.
SM City Cebu Launches SM Eco Bags 2010! posted at Cebu Events Blog.

Sony Ericsson Executives gracefully Introduces X10 Cafe at the 2nd Floor SM City Cebu besides Cyberzone. Visitors can enjoy phone demos and other freebies at the X10 Cafe of SM City Cebu until July 25, 2010. Similar to Coffee shops, the Sony Ericsson X10 Cafe will be very informative to you for Sony Ericsson Mobile devices Demos and free cup of Coffee and Chocolate Cookies.

Sony Ericsson unveils world’s smallest Android smartphones in X10 Cafe Cebu
Sony Ericsson has launched the latest handsets in its growing Xperia™ portfolio first in X10 Cafe Cebu. The Sony Ericsson Xperia™ X10 mini and X10 mini pro, described as the world’s smallest Android smartphones (smallest phone in terms of height x width, based on phones available for purchase in the market as of April 28, 2010), have been unveiled in the X10 Cafe at SM City Cebu.
The X10 Cafe is a showcase of the Xperia™ range of handsets, as well as Sony Ericsson’s latest mobile phones. The Xperia™ line of handsets brings consumers the best communication and entertainment experiences, delivered in a collection of smartphones to give consumers choice in size and style.
Xperia™ X10 mini and X10 mini pro Specs.

The latest of these choices is the Xperia™ X10 mini and X10 mini pro. The X10 mini has dimensions of 3.2 by 1.9 by .63 inches, while the X10 mini pro with a slide-out QWERTY keyboard is 3.5 by 2.05 by .67 inches. Both are approximately the size of a credit card, but are bursting with numerous features. As Google Android smartphones, the duo can be customized with directly downloadable applications from Android Market™.


Xperia™ X10 mini Series Display Specs.
Both phones have a 2.55-inch scratch resistant TFT touchscreen supporting over 16 million colors. Their 5-megapixel camera for stills and video comes with auto focus, geo tagging, photo and video light and the Sony Ericsson album application, a feature that organizes image files. Their user experience platform was specifically designed for a smaller form factor with a one-hand touch experience. Users can quickly access their most used and favourite applications through a unique and customizable four-corner user interface.
Xperia™ X10, Sony Ericsson’s first Smartphones in the Android platform

Sony Ericsson says the phones are true compact versions of the highly popular Xperia™ X10. The Xperia™ X10, which made a solid global debut earlier this year, was Sony Ericsson’s first smartphone in the Android platform. It has since become one of the company’s best sellers, and has been recorded as Japan’s top selling smartphone. The X10 mini is available in black, pearl white, lime and silver while the X10 mini pro is in black and red.



Own your Sony Sericsson Xperia mini and get a Free Oxygen mini Stylish Shirt
Own the hottest shirt with the mightiest little mobile phone in your pocket. Sony Ericsson and Oxygen have launched a partnership to dress you up in the stylish new Oxygen mini tee with a special Sony Ericsson Xperia™ X10 mini pocket. Oxygen's little black shirt of the season was specially designed with the Sony Ericsson Xperia™X10 mini as inspiration. With its new high-street style, Oxygen has gained a following among the ultra-hip and mobile. Fashionable men and women have found Oxygen the first and last stop to find that sophisticated party look that works. Oxygen has launched its latest clothes collection and carries a host of fashionable accessories. The Oxygen mini tee is only the latest among its must-have creations, available exclusively when you buy Sony Ericsson Xperia™ X10 mini or X10 mini pro.
For Oxygen shoppers, a minimum P800 purchase entitles them to a raffle coupon for one of 15 Sony Ericsson X10 mini handsets. The promo begins July 23 until August 31, 2010. Prizes will be drawn on September 10, 2010. Selected Oxygen shops will also feature Sony Ericsson X10 mini demonstrations.
Purchase a Sony Ericsson X10 mini or X10 mini pro during the same period, and get a free Oxygen mini tee. Visit a Sony Ericsson Experience Shop and authorized dealer nationwide or shop at Oxygen to learn more.
Sony Ericsson Xperia™ X8 will be available 3rd Quarter this year.
Sony Ericsson has also announced a new Xperia™ mobile phone that will be arriving by Q3 2010, the X8. The X8 will build on the success of the X10 and the mini products and extend the most entertaining smartphones collection to an even broader audience.
Sony Ericsson Vivaz™ and Vivaz pro Specs

Visitors to the X10 Cafe from now until July 25, 2010 can also check out the new Sony Ericsson Vivaz™ and Vivaz pro. Like the Vivaz™, the new Sony Ericsson Vivaz™ pro allows consumers to capture, view and share their best experiences in HD video. The Vivaz™ pro has a QWERTY keyboard that allows consumers to communicate quickly and efficiently via email, SMS or social networking updates.
The Sony Ericsson Vivaz™ has an 8.1 megapixel camera with 4x digital zoom, continuous auto focus for video, image stabilizer, 3D games, Facebook and Twitter applications. One can review the HD video content in the standby panel or online via Wi-Fi on the 3.2 inch widescreen.
Email, Twitter™, Facebook™, blogging and chat in Vivaz™ pro
Meantime, the Vivaz™ pro lets users stay in touch through email, Twitter™, Facebook™, blogging and chat with easy typing through its QWERTY keyboard. View everything on the 3.2” 16:9 wide touchscreen which gives HD resolution videos for upload to YouTube via Wi-Fi™. The phone has a 5.1-megapixel camera with 4x digital zoom, auto focus and face detection.
Both Sony Ericsson Vivaz™ and Vivaz™ pro feature the new design philosophy ’human curvature’, which will become a consistent feature of the Sony Ericsson portfolio. The design mirrors the shape of the human body, and at the same time delivers a precise and compelling way of interacting with the phones.
Wonder Kidz Video Contest Sony Ericsson Vivaz™
If your child has the talent and you’ve got the camera, capture the amazing act for Sony Ericsson’s Wonder Kidz, a video contest to discover the country’s next web sensation. Children can sing, dance or act their hearts out, play sports, express themselves through art, or just be fresh, funny or fascinating being themselves. Upload the 30 - 60 second videos on the new Sony Ericsson Philippines Facebook page. Label it with Vivaz Wonder Kidz and a video title. Entries must have a brief description of the video, contestant’s full name, email and contact numbers. The top ten “most liked” entries will qualify as finalists for judging by a celebrity panel of judges. The winning wonder kid walks away with the new Sony Ericsson Vivaz with HD video, and PhP 50,000 in cash.
About Sony Ericsson
Sony Ericsson is a 50/50 joint venture by Sony and Ericsson established in October 2001, with global corporate functions located in London and operations in major markets around the world. Sony Ericsson’s strategy is to become the industry leader in mobile Communication Entertainment, through new styles of interaction across the internet and social media. Sony Ericsson offers exciting consumer experiences through innovative and feature rich phones, accessories, content and applications
Sony Ericsson opens X10 Cafe at SM Cebu Cyberzone  posted at Cebu Events Blog

SM City Cebu will PreLaunch The World's most Immersiive Movie Experience that's IMAX July 2, 2010 at the SM Northwing Atrium, SM City Cebu. A 3D Fashion Show will showcase the fashion Collections of Arci Gayatin, Edwin Ao and Philip Rodriguez. Experience it in IMAX. Fashion Show will start at 6pm.

3Designers, 3Djs and 3Dimensionals. Visit SM City Cebu this July and Experienced it in IMAX. R.S.V.P to Kaye at 0917.627.9797 | 032.316.1473 or Cybill at 0917.329.2455 | 032.316.3088.
IMAX Movie Experience at SM City Cebu  posted at Cebu Events Blog.