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Monday, December 15, 2014

Limited-edition Shell V-Power Nitro+ Ferrari LEGO collections now Available

With every P1,500 single or accumulated purchase of Shell quality fuels, you can get the Limited-edition Shell V-Power Nitro+ New Ferrari models and LEGO playsets now available exclusively at Shell stations for P150 (Shell V-Power Nitro+ fuels) or P180 (Shell FuelSave fuels). Created in collaboration with Ferrari and the LEGO Group, the Shell V-Power Nitro+ LEGO Collection introduces six new models embodies the spirit of technological innovation and improved performance that is at the heart of Shell V-Power Nitro+ fuels. As a special treat from Shell this December, Filipino motorists will get the limited edition Shell Tanker completing their motor racing world

The Shell V-Power Nitro+ LEGO Collection includes (clockwise from top left in the photo below) area Shell station with a Shell Scientist LEGO Mini figure; a Finish Line and Podium with a Scuderia Ferrari Engineer LEGO Mini figure; the Limited edition Shell tanker Truck; the Ferrari F12berlinetta; the Ferrari 512 S; the Ferrari F138; the Ferrari 250 GTO.

Know the facts about the Shell V-Power Nitro+ LEGO 2014 Collection:
  1. Ferrari F12berlinetta - debuted in 2012, the F12berlinetta is powered by a 730 BHP naturally aspirated V12 engine, and was Ferrari’s fastest ever road car. Ferrari F12berlinetta models uses 44 LEGO brick.
  2. Ferrari F138 - The 59th Formula One car built by Scuderia Ferrari specifically to take part in the 2013 FIA Formula One World Championship, and was driven to two Grand Prix victories by Fernando Alonso in the same year. The name combines the current year and the number of cylinders, the eighth and final year of the competition for the V8 engine. There are 42 LEGO bricks used in this model. 
  3. Ferrari 250 GTO - One of Ferrari’s most legendary GTs ever produced. Debuted in 1962 with only 39 ever made, it is one of the rarest and most sought after of vintage Ferrari models in the world. Ferrari 250 GTO model uses 42 LEGO bricks.
  4. Ferrari 512s - Ferrari 512s is a 5-litre V12 GT racer was produced in 1970 and debuted that year at the 24 Hours of Daytona, before going on to race at the 24 Hours of Le Mans and in the World Sportscar Championship through the 1970-71 seasons, scoring 4 overall wins and 2 category wins. Only 25 Ferrari 512s were ever produced. Ferrari 512s model uses 49 LEGO bricks.
  5. Finish Line and Podium - 63 LEGO bricks are used for start/finish line, winner’s podium, Scuderia Ferrari Engineer LEGO Minifigure, pit board and cheque red flag. 
  6. Shell Station - 79 LEGO bricks are used for the Shell station on Scuderia Ferrari’s Fiorano track in Maranello and comes with a Shell Fuels Scientist LEGO Minifigure. 
Pilipinas Shell Vice President for Retail, Anthony Lawrence Yam said:
“The new Shell V-Power Nitro+ LEGO Collection builds on the success of the first range of collectibles launched in the Philippines in 2012 and we hope that with it, we can continue to capture the imagination of customers and motor sports fans young and old to construct their very own racing world."
For Shell Helix customers, hey can also pick up a free model from the Shell V-Power Nitro+ LEGO collection for 4L Shell Helix HX7 or 6L Shell Helix HX7 Diesel purchase. Upgrading the purchase to 4L of Shell Helix Ultra or 6L Shell Helix Ultra pack will give customers two free LEGO models.

Pilipinas Shell brings back the life-size LEGO model car where Filipinos can feel what it’s like to slide into a Formula 1 race car. The life-size LEGO model car is inspired by the Ferrari 150° Italia, which was built by Ferrari to specifically compete in the Formula 1 World Championship. These LEGO model cars are half-sized replicas of the real cars that inspired those in the Shell V-Power Nitro+ LEGO Collection.


Ferrari 150° Italia life-size LEGO model car displayed at SM City Cebu

See the LEGO model cars in select malls nationwide and complete your motor racing world experience by sharing your photos online using #readysetbuild and #PH.

Shell V-Power Nitro+ fuels represent the latest generation of premium performance fuels designed to instantly get to work in your engine on deposits that can reduce the performance of your car.

Shell Helix is formulated to improve performance in three key ways. One it helps to keep the engine clean, Two, minimize friction and combat wear. Three, Helix help improve an engine’s performance, keeping it running smoothly and more efficiently.

Visit www.shell.com.ph/LEGO for more information on the Shell V-Power Nitro+ LEGO collection

2014 Shell V-Power Nitro+ Ferrari and Lego Collection posted at Cebu Events Blog
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Monday, December 8, 2014

Italian brand Brics and American classic Cole Haan open Shops in Cebu

Italian heritage brand Brics and American classic Cole Haan established international stores in Ayala Center Cebu. Visit these new shops to see old favorites as well as a lot of exciting new styles in store for both Cole Haan and Brics just in time for the holiday season. Brics is one of Italy’s most stylish imports for quality bags and luggage perfect for day to day classic styles and travelling. Cole Haan is popular for its stylish selection of men’s and women’s shoes, accessories and bags incorporating timeless style with comfortability and quality.

Brics, with its fresh new prints and styles, charm the younger market from its very popular tote bags to crossbody bags and luggage. Cole Haan also never fails to delight shoppers with every new collection widely favored for its its high-quality leather goods that are also high on style, their gesture treat its Cebuano patrons by making the brand more accessible to them.


With the yuletide season just near, the opening of Brics and Cole Haan is a perfect timing. The arrival of these two international brands to Cebu is expected to mark excitement from Cebuanos as they were all eager to see what Cole Haan and Brics has in store for them.

Brics Heritage stylish bag Rhododendron

Brics and Cole Haan's presence in the country have seen steady growth over the years greatly due to growing demand from local consumers.

Cole Haan American classic Quality Bags

Come and visit Cole Haan and Bric’s newly opened stores at Ayala Center Cebu New wing and start shopping for holiday now.

Italian brand Brics and American classic Cole Haan Opening posted at Cebu Events Blog
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